For a long time I have been I have being championing the integration of social media with website content. It is a great way to spread articles, news and blogs and share content on the web.
Integrating social media sharing buttons has become an increasingly important way of spreading content around the web. You can use Facebook like buttons or the sharing tool Add This to help your audience share your content. Generally when someone finds an article that they like they like to share this with their friends on social media networking sites. This trend has seen news organisations receive traffic through social media websites.
“a study of the flow of traffic to the web’s 25 largest news destinations found the social networking site was responsible for 3 percent of traffic to the 21 news sites that allowed data to be tracked. “
If you look at any of the online presence of the news organisations you will see social sharing functionality. News is spread instantaneously across the web with the click of a button. Social media is increasingly becoming intertwined with every aspect of the web. There are also implications on SEO and your search engine results. Remember social media is now a Google ranking factor.