I have just started on developing an SEO plan for the Niall Mellon Township Trust. For those of you who are not familiar with the Niall Mellon Township Trust it is a Dublin based charity that sends volunteers over to townships to build houses for the underprivileged living there.
Their website also has a blog where you can keep up to date with all the latest fundraising news. It is a great charity as you can actually see the results and the transformation that the houses have on the lives of the local population. With some charities, by the time the donations get to the people who need it, it has been reduced by huge amounts due to politics and bureaucracy. So, if you are thinking of donating anytime in the future or want to volunteer to build houses check out the Niall Mellon Township Trust.
If you want to support the trust you can also have direct involvement in the building of the houses by purchasing some house furnishing in their shop. You can install windows, build kitchens, bathrooms and a wide range of other building parts. Again, this is charity in action as you are donating money towards physical objects in the new houses.
I look forward to developing a strong SEO strategy for the Niall Mellon Township Trust and helping to send even more volunteers over to African Townships to build houses. The next step will be analysing their social media presence and developing a strategy to help use social media to increase donations and volunteers.