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Hosting Can Effect Search Rankings

If you decide you need a new website there are a number of steps you need to take before you have everything in place. To start off with (even before you think about SEO Meta Tags) you will need:

A Domain Name

B Hosting

C website

A domain name can be focused on a brand name. Ie. Nike or a Keyword related to a business type. Ie Skill Pages. This is the part of getting a site live that most people know best. The next step is finding a suitable hosting company. Some people view this step as a necessity rather than part of their overall plan for their online presence.  To underestimate your hosting can have dire consequences for your website. Your websites hosting is important for a number of reasons:

1. Hosting Security

You need to be able to trust your hosting will not be attacked by any hackers or malware.

2. Website Speed

Your hosting can affect your website speed. A poor hosting provider may effect the speed of your website.

3.  Hosting Location

Where you locate your hosting will affect your search engine rankings in geographical locations. The picture below demonstrates how a client of Organic SEO Specialists has targeted traffic from the US market through locating their hosting in the USA. (and a targeted SEO campaign).The dark green areas signify where visitors to the website have come from.

4. Space

Make sure you have enough space on your hosting package!

5. Technical support

Find out if the hosting providers provide technical support.


If you are unsure about a hosting provider you can always check online forums. There will usually be reviews and comments about most hosting providers.